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  • Pure Shampoo Refill Pouch 500ml

    Keep the bottle. Refill with Pure.

    Top up your existing bottle with the Pure Shampoo 500 ml refill pouch. Enjoy the same soft lather and light mānuka honey aroma each wash, with no added fragrance.

    Why choose Pure?

    • Gentle cleansing for regular washes. A shampoo the whole family can share.
    • A soft finish. Made with aloe vera and mānuka honey, Pure leaves hair feeling fresh and soft after rinsing.

    Complete your routine with the Pure Conditioner 500 ml Refill Pouch.

    Other sizes and formats
    50 ml travel size · 250 ml bottle · 500 ml bottle

    SUITABLE FOR

    Suitable for all scalp and hair types.

    Gentle for families and children.

    Soothing care for eczema and psoriasis.

    INGREDIENTS

    All Ingredients

    AQUA (WATER), ALOE BARBADENSIS LEAF JUICE (ALOE VERA) ‡, SODIUM COCO-SULFATE (COCONUT), LAURYL GLUCOSIDE (COCONUT), GLYCERIN*, BETAINE (SUGAR BEET), LEPTOSPERMUM SCOPARIUM MEL (MANUKA HONEY), TOCOPHEROL (VITAMIN E), COCO-GLUCOSIDE (COCONUT), GLYCERYL OLEATE (COCONUT), CITRIC ACID*, SODIUM LEVULINATE*, POTASSIUM SORBATE.

    From plant source

    † Component of essential oil

    ‡ Organic

    DIRECTIONS FOR USE

    Directions for Use

    Shake the bottle. Apply Pure Shampoo to thoroughly wet hair, lathering at the roots and massaging for two minutes. Work the lather through to the ends. Rinse with warm water and repeat if desired. Follow with Pure Conditioner or your preferred Holistic Hair Conditioner for optimal results.

    PACKAGING

    Recyclable Soft Plastic Refill Pouch

    Our refill pouches are made from recyclable soft plastic, designed to reduce plastic waste while maintaining durability, strength, and high barrier protection to keep your shampoo and conditioner fresh and safe.

    How to Recycle Your Pouch:

    • Cut off the spout and dispose of it separately, for example in a caps recycling scheme if available.
    • Rinse and dry the pouch thoroughly to remove any leftover product.
    • Take the pouch to your local soft plastics recycling depot (or equivalent facility) for proper recycling.

    Please note: the recyclability of our packaging components may vary depending on local recycling facilities and regulations in your country or region.

    SUSTAINABILITY

    Plant-Based Ingredients, Responsibly Selected

    We prioritise plant-derived raw materials where suitable and formulate with consideration for ingredient safety, biodegradability, and responsible sourcing.

    Vegan Certified & Vegetarian Approved

    Certified by the NZ Vegetarian Society, our products are 100% vegan and approved for
    vegetarians, ensuring no animal-derived ingredients are used.

    Committed to Cruelty-Free Practices

    As a member of the New Zealand Anti-Vivisection Society (NZAVS) and featured in the Cruelty-Free Guide, we uphold the highest ethical standards in our practices.

    Committed to Verified Plastic Recovery

    We recover and recycle more plastic than we generate, proudly partnering with CleanHub to help create a cleaner, more sustainable planet.

    Proudly Made in New Zealand

    Manufactured under the trusted FernMark symbol, our products are crafted with pride and care
    in New Zealand.

    Partnering with Aligned Facilities

    Produced in NZ GMP-certified facilities, ensuring the highest standards of quality and ethical manufacturing.

    Holistic Hair is a premium natural hair care range crafted by trichology experts.

    Made in New Zealand